Services:
Results: Page load speed went from a score 43 to 94 Increase in CVR by 123.4% Decrease in customer acquisition costs by -22%
Project Outcome:
Results: Page load speed went from a score 43 to 94 Increase in CVR by 123.4% Decrease in customer acquisition costs by -22%
I was brought on to design and develop two different landing pages for Wild Alaskan Company’s website in an effort to increase conversions, which their social advertisements could point to instead of towards their current homepage. We focused on their latest promotion (1 free pack of weathervane scallops with a new subscription) when designing and developing their landing pages
After analyzing user behavior and analytics, I built out the landing pages to have improved hierarchy of information, optimized messaging, and fresh photography and layout. Elements were added to increase engagement through strategically adding CTAs and utilizing social proof through Instagram posts.
For the V2 lander, I highlighted different content, sections and photography styles to closely target the elements of WAC that would interest that kind of user. We also added sections like recipe inspiration so that people could picture themselves consuming and loving our products. All elements on the page were designed and built to be modular for easy A/B testing.
Every great brand needs the right ingredients to turn visitors into loyal customers. Whether you're optimizing your website for better performance or scaling your funnel to drive more sales, I’ll help you craft experiences that leave a lasting impression. Let’s cook up something extraordinary together.
Your recipe for a website that satisfies customers and boosts sales.
I offer:
CRO Roasts: Bite-sized, actionable insights to improve your site’s performance.
CRO Audit Reports: A full-course audit with fresh designs and net-new sections to keep customers coming back for seconds.
CRO Personal Chef Subscription: Ongoing support to turn your site into a high-converting machine that serves results on repeat.
Cook up irresistible experiences that turn browsers into loyal customers.
I offer:
Ad Creative Feast: Whip up scroll-stopping ad creative designs that pack a punch.
Bread and Butter Landing Page Intensive: Landing pages built to convert, because every great meal starts with the perfect base.
Click-Ready Emails: Sweet and savory emails that connect, convert, and boost AOV, LTV, and beyond.