Rose Skin Co is a company on a mission to help people everywhere love the skin they’re in with transformative skincare and innovative beauty tools that simplify their beauty routines.
Services:
Results: RSC is still in the process of implementing the changes on the CRO Report
Project Outcome:
Results: RSC is still in the process of implementing the changes on the CRO Report
They came to me to conduct an in-depth CRO audit report that would not only analyze their data but use that data to inform design decisions. I was tasked with figuring out customer pain points, quick wins, and opportunities to enhance their site experience with CRO best practices.
I dove head-first into researching their customer base and what possible pain points I could see as I shifted through their data. I redesigned entire sections of their homepage, PLP, PDP, and main navigation to ensure that their website was optimized for maximum conversion rates.